In 1984, Microsoft co-founder Bill Gates made a surprise appearance in the iconic Macintosh promotional video #MARCHintosh. The video, which aired during the 1984 Super Bowl, was a groundbreaking moment in the history of technology and advertising.
The #MARCHintosh commercial featured a woman in a white tank top and red shorts running through a dystopian world of grey-suited workers, throwing a sledgehammer through a giant screen displaying a Big Brother-like figure. The commercial ended with the woman triumphantly raising her fist in the air as the words “On January 24th, Apple Computer will introduce Macintosh. And you’ll see why 1984 won’t be like ‘1984’” appeared on the screen.
The commercial was an instant success, and it was soon followed by another surprise appearance from Bill Gates. In the video, Gates is seen walking through the same dystopian world as the woman in the commercial, wearing a grey suit and carrying a briefcase. He stops in front of the giant screen and looks up at it before turning to the camera and saying “Hello, I’m Bill Gates from Microsoft.”
Gates’ appearance in the commercial was a bold move for Microsoft, as it was the first time the company had ever been featured in an Apple advertisement. It was also a sign of the times, as the two companies were beginning to compete more fiercely for market share in the personal computer industry.
The #MARCHintosh commercial was a groundbreaking moment in advertising and technology history. It was one of the first times that a computer company had used a Super Bowl ad to promote its product, and it was also one of the first times that Bill Gates had appeared in an Apple advertisement. The commercial was a huge success and helped to launch the Macintosh computer into the mainstream. It also helped to solidify Microsoft’s position as a major player in the personal computer industry.
Today, the #MARCHintosh commercial is still remembered as one of the most iconic advertisements of all time. It is a reminder of how far technology has come since 1984, and it is also a testament to the power of Bill Gates’ influence on the industry.
- SEO Powered Content & PR Distribution. Get Amplified Today.
- Platoblockchain. Web3 Metaverse Intelligence. Knowledge Amplified. Access Here.
- Source: Plato Data Intelligence: PlatoAiStream