BMW, the German luxury car manufacturer, has recently filed trademark applications for over 40 new model names, indicating that the company is planning to expand its product line in the near future. The trademarks were filed with the European Union Intellectual Property Office (EUIPO) and include names such as iX1, iX9, iX2, iX3, iX4, iX5, iX6, iX7, iX8, iX9, iX10, iX11, iX12, iX13, iX14, iX15, iX16, iX17, iX18, iX19, iX20, iX21, iX22, iX23, iX24, iX25, iX26, iX27, iX28, iX29, iX30, iX31, iX32, iX33, iX34, iX35, and iX36.
The filings suggest that BMW is planning to expand its electric vehicle (EV) lineup significantly. The company already has several EV models in production, including the i3 and the i8. However, with the growing demand for electric vehicles worldwide and the increasing competition from other automakers such as Tesla and Volkswagen, BMW seems to be gearing up to take on the challenge.
The new model names suggest that BMW is planning to release a range of electric SUVs and crossovers of varying sizes. The company has already confirmed that it will launch an electric version of its popular X3 SUV in 2020. However, the new trademarks suggest that BMW has much bigger plans for its EV lineup.
The naming convention used by BMW for its electric vehicles is also interesting. The company has chosen to use the prefix “iX” for its new models. This is different from the “i” prefix used for its existing EVs, such as the i3 and the i8. The new naming convention suggests that BMW is planning to create a separate sub-brand for its electric SUVs and crossovers.
The move to trademark over 40 new model names also suggests that BMW is planning to launch a range of electric vehicles across different segments. This could include everything from compact crossovers to full-size SUVs. The company has already confirmed that it will launch an electric version of its 7 Series luxury sedan in 2022. However, the new trademarks suggest that BMW has plans to expand its EV lineup even further.
In conclusion, BMW’s recent trademark filings suggest that the company is planning to expand its electric vehicle lineup significantly. The new model names suggest that BMW is planning to release a range of electric SUVs and crossovers of varying sizes, and the naming convention used suggests that the company is planning to create a separate sub-brand for its electric SUVs and crossovers. With the growing demand for electric vehicles worldwide, BMW seems to be gearing up to take on the competition and establish itself as a leader in the EV market.
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