Edge Direct, a Division of Moore, Chosen as Stand Up To Cancer’s Direct Response Fundraising Agency of Record
Stand Up To Cancer (SU2C), a groundbreaking initiative that aims to accelerate cancer research and bring new treatments to patients, has recently announced its selection of Edge Direct, a division of Moore, as its direct response fundraising agency of record. This partnership is set to strengthen SU2C’s efforts in raising funds and awareness for cancer research.
Edge Direct, a leading direct marketing agency with a proven track record in nonprofit fundraising, will work closely with SU2C to develop and execute strategic direct response campaigns. These campaigns will focus on engaging donors and supporters through various channels, including direct mail, digital marketing, and telemarketing.
The selection of Edge Direct as SU2C’s agency of record is a testament to the agency’s expertise and success in the nonprofit sector. With over 30 years of experience, Edge Direct has helped numerous organizations achieve their fundraising goals and make a significant impact in their respective causes.
SU2C’s decision to partner with Edge Direct comes at a crucial time when cancer research is more important than ever. With millions of lives affected by this devastating disease, the need for innovative treatments and breakthroughs is urgent. By leveraging Edge Direct’s expertise in direct response fundraising, SU2C aims to raise substantial funds that will directly support cutting-edge cancer research projects.
One of the key strengths of Edge Direct is its ability to create personalized and compelling campaigns that resonate with donors. Through targeted messaging and storytelling, the agency can effectively communicate the impact of each donation and inspire individuals to contribute to SU2C’s mission. This personalized approach is crucial in building long-term relationships with donors and fostering a sense of community among supporters.
In addition to fundraising campaigns, Edge Direct will also assist SU2C in optimizing its donor database and implementing data-driven strategies. By analyzing donor behavior and preferences, the agency can identify trends and tailor future campaigns to maximize engagement and donations. This data-driven approach will ensure that SU2C’s fundraising efforts are efficient and effective.
The partnership between Edge Direct and SU2C is a significant step forward in the fight against cancer. By combining their expertise and resources, both organizations can work together to make a tangible difference in the lives of cancer patients and their families. With Edge Direct’s support, SU2C can continue to fund groundbreaking research projects that have the potential to save countless lives.
As SU2C’s direct response fundraising agency of record, Edge Direct is committed to helping the organization achieve its goals and make a lasting impact in the fight against cancer. Through innovative campaigns, personalized messaging, and data-driven strategies, this partnership has the potential to revolutionize cancer research fundraising and bring us one step closer to a world without cancer.
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