Starting a business can be a daunting task, especially when you’re new to the world of startups. One of the biggest challenges for new entrepreneurs is understanding the jargon that comes with the territory. From “bootstrapping” to “unicorn,” there are countless buzzwords that are commonly used in the startup world. To help you navigate this complex landscape, EU-Startups has put together a comprehensive guide to 40 common startup buzzwords in the startup dictionary.
1. Bootstrapping: This refers to starting a business with little or no external funding. Bootstrapping is often seen as a way to maintain control over your business and avoid taking on debt.
2. MVP: Short for Minimum Viable Product, this refers to the most basic version of your product or service that you can launch with. The idea is to get your product out there quickly and start getting feedback from customers.
3. Pivot: This refers to changing your business strategy or direction in response to feedback or changing market conditions.
4. Burn rate: This refers to the rate at which your business is spending money. It’s important to keep your burn rate under control to avoid running out of cash.
5. Seed funding: This refers to the initial funding that a startup receives from investors. Seed funding is often used to develop an MVP and get the business off the ground.
6. Series A, B, C funding: These refer to subsequent rounds of funding that a startup receives as it grows and scales.
7. Angel investor: An individual who invests their own money in startups in exchange for equity.
8. Venture capitalist: A professional investor who manages a fund that invests in startups.
9. Accelerator: A program that provides mentorship, resources, and funding to startups in exchange for equity.
10. Incubator: A program that provides office space, resources, and support to startups in their early stages.
11. Exit: This refers to the point at which a startup is acquired or goes public.
12. IPO: Short for Initial Public Offering, this refers to the process of a company going public and selling shares on the stock market.
13. Unicorn: A startup that has achieved a valuation of $1 billion or more.
14. Disruptive: A business or technology that fundamentally changes an industry or market.
15. Platform: A technology or service that enables other businesses or individuals to build on top of it.
16. Freemium: A business model in which a basic version of a product or service is offered for free, with premium features available for a fee.
17. SaaS: Short for Software as a Service, this refers to a business model in which software is delivered over the internet as a subscription service.
18. B2B: Short for Business to Business, this refers to businesses that sell products or services to other businesses.
19. B2C: Short for Business to Consumer, this refers to businesses that sell products or services directly to consumers.
20. CAC: Short for Customer Acquisition Cost, this refers to the cost of acquiring a new customer.
21. Churn rate: The rate at which customers stop using a product or service.
22. Viral marketing: A marketing strategy that relies on word-of-mouth and social sharing to spread awareness of a product or service.
23. Growth hacking: A marketing strategy that focuses on rapid experimentation and testing to achieve rapid growth.
24. Lean startup: A methodology for building startups that emphasizes rapid experimentation, customer feedback, and iterative development.
25. Agile development: A methodology for software development that emphasizes flexibility and collaboration.
26. Scrum: A framework for agile development that emphasizes teamwork, communication, and iterative development.
27. Kanban: A framework for agile development that emphasizes visualizing work and limiting work in progress.
28. MVP canvas: A tool for visualizing and planning a Minimum Viable Product.
29. Business model canvas: A tool for visualizing and planning a business model.
30. SWOT analysis: A tool for analyzing a business’s strengths, weaknesses, opportunities, and threats.
31. KPI: Short for Key Performance Indicator, this refers to a metric that is used to measure the success of a business.
32. ROI: Short for Return on Investment, this refers to the amount of profit that is generated by an investment.
33. Runway: The amount of time that a startup has before it runs out of cash.
34. Exit strategy: A plan for how a startup will eventually be acquired or go public.
35. Intellectual property: The legal rights that protect a company’s inventions, designs, and other creative works.
36. Non-disclosure agreement: A legal agreement that prohibits the disclosure of confidential information.
37. Term sheet: A document that outlines the terms of an investment deal.
38. Cap table: A table that shows the ownership structure of a company.
39. Due diligence: The process of investigating a company before making an investment.
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