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Google introduces Project ‘Magi’ aimed at creating an AI-based search engine

Google, the world’s leading search engine, has recently announced its latest project, ‘Magi,’ which aims to create an AI-based search engine. This new project is expected to revolutionize the way we search for information online and provide users with more accurate and personalized search results.

The project is named after the famous fictional character Merlin, who was known for his magical powers and ability to predict the future. Similarly, Google’s Magi aims to use artificial intelligence to predict what users are searching for and provide them with the most relevant results.

The AI-based search engine will use machine learning algorithms to understand user behavior and preferences. It will analyze user search history, location, and other data points to provide personalized search results. This means that the search engine will be able to understand the context of a user’s search query and provide more accurate results.

One of the key features of Magi is its ability to understand natural language queries. This means that users can ask questions in a conversational tone, and the search engine will be able to understand and provide relevant answers. This feature is particularly useful for voice searches, which are becoming increasingly popular with the rise of smart speakers and virtual assistants.

Another important aspect of Magi is its focus on privacy. Google has faced criticism in the past for collecting too much user data and using it for targeted advertising. With Magi, Google aims to address these concerns by providing users with more control over their data. The search engine will allow users to opt-out of data collection and delete their search history if they choose to do so.

Magi is still in the early stages of development, and it may take some time before it is available to the public. However, Google’s commitment to creating an AI-based search engine shows that the company is constantly looking for ways to improve its services and provide users with a better experience.

In conclusion, Google’s Magi project is an exciting development in the world of search engines. With its focus on AI and natural language processing, it has the potential to revolutionize the way we search for information online. While it may take some time before we see the full benefits of Magi, it is clear that Google is committed to creating a more personalized and user-friendly search experience.

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