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Nowsta Secures $35 Million in Funding to Enhance Employer’s Ability in Discovering and Efficiently Handling Flexible Workforces

Nowsta, a leading workforce management platform, has recently announced that it has secured $35 million in funding to enhance employers’ ability to discover and efficiently handle flexible workforces. This significant investment will enable Nowsta to further develop its innovative technology and expand its reach in the rapidly growing gig economy.

The gig economy has been on the rise in recent years, with more and more workers opting for flexible work arrangements. This trend has been further accelerated by the COVID-19 pandemic, which has led to a surge in demand for temporary and on-demand workers across various industries. However, managing a flexible workforce can be a complex task for employers, requiring efficient scheduling, communication, and payroll management.

Nowsta aims to address these challenges by providing a comprehensive workforce management solution that streamlines the entire process. The platform offers features such as automated scheduling, real-time communication, time and attendance tracking, and payroll integration. By leveraging advanced algorithms and machine learning capabilities, Nowsta enables employers to optimize their workforce management strategies and ensure smooth operations.

The $35 million funding round was led by Foundry Group, with participation from existing investors including Bain Capital Ventures and Workday Ventures. This injection of capital will enable Nowsta to accelerate its product development efforts and expand its customer base. The company plans to invest in enhancing its technology infrastructure, improving user experience, and scaling its operations to meet the growing demand for its services.

One of the key areas of focus for Nowsta is enhancing employers’ ability to discover and onboard flexible workers efficiently. The platform leverages artificial intelligence to match employers with qualified workers based on their skills, availability, and preferences. This not only saves time and effort for employers but also ensures that they have access to a pool of reliable and skilled workers whenever needed.

Furthermore, Nowsta’s technology enables employers to handle the administrative tasks associated with managing a flexible workforce seamlessly. From scheduling shifts and managing time-off requests to tracking attendance and processing payroll, the platform automates these processes, reducing the risk of errors and saving valuable time for employers.

The funding will also enable Nowsta to invest in data analytics capabilities, allowing employers to gain valuable insights into their workforce performance. By analyzing data on worker productivity, attendance patterns, and customer feedback, employers can make data-driven decisions to optimize their workforce management strategies and improve overall operational efficiency.

Nowsta’s commitment to providing a user-friendly and intuitive platform sets it apart from its competitors. The company understands the unique challenges faced by employers in managing flexible workforces and has designed its solution to address these pain points effectively. With this latest funding round, Nowsta is well-positioned to further enhance its offering and solidify its position as a leader in the workforce management space.

In conclusion, Nowsta’s recent $35 million funding round will enable the company to enhance employers’ ability to discover and efficiently handle flexible workforces. With its comprehensive workforce management platform, Nowsta aims to streamline scheduling, communication, and payroll management for employers operating in the gig economy. By leveraging advanced technology and data analytics capabilities, Nowsta empowers employers to optimize their workforce strategies and improve operational efficiency. With this significant investment, Nowsta is poised for further growth and innovation in the evolving world of work.

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