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Ubisoft’s Rabbids NFTs Gain Popularity Online: A Journey from Mario to Reddit

Ubisoft’s Rabbids NFTs have been gaining popularity online, with fans of the quirky characters flocking to purchase these unique digital assets. The journey of the Rabbids from their origins in the Mario franchise to their current status as a popular NFT has been an interesting one, and it’s worth exploring how they got here.

The Rabbids first appeared in the 2006 game Rayman Raving Rabbids, which was developed by Ubisoft. These mischievous creatures quickly became fan favorites, and they soon spun off into their own series of games. However, it wasn’t until they made an appearance in the 2017 game Mario + Rabbids Kingdom Battle that they truly gained mainstream recognition.

Mario + Rabbids Kingdom Battle was a crossover game that combined the worlds of Mario and the Rabbids. The game was a critical and commercial success, and it helped to introduce the Rabbids to a wider audience. It also paved the way for the Rabbids to become a part of the NFT craze that has been sweeping the internet in recent years.

NFTs, or non-fungible tokens, are unique digital assets that are stored on a blockchain. They can be anything from digital art to virtual real estate, and they are often sold for large sums of money. The appeal of NFTs lies in their rarity and uniqueness, as well as the fact that they can be bought and sold like any other asset.

In June 2021, Ubisoft announced that it would be releasing a series of Rabbids NFTs on the blockchain platform Rarible. The NFTs featured various Rabbids characters in different poses and outfits, and they were priced between 0.1 and 0.5 ETH (Ethereum). The response to these NFTs was overwhelmingly positive, with many fans eager to get their hands on these unique digital assets.

One of the reasons why the Rabbids NFTs have been so popular is because of the strong fanbase that the characters have built up over the years. The Rabbids are known for their wacky antics and silly humor, and they have a devoted following of fans who love their unique brand of comedy. By releasing NFTs featuring these beloved characters, Ubisoft was able to tap into this fanbase and create a new revenue stream for the franchise.

Another reason why the Rabbids NFTs have been successful is because of the growing interest in NFTs as a whole. As more and more people become interested in buying and selling these unique digital assets, there is a growing demand for NFTs featuring popular characters and franchises. The Rabbids are just one example of how NFTs can be used to monetize existing intellectual property and create new revenue streams for companies.

Overall, the journey of the Rabbids from Mario to Reddit has been an interesting one. These quirky characters have built up a strong fanbase over the years, and they have now become a part of the growing NFT craze. Whether you’re a fan of the Rabbids or just interested in the world of NFTs, it’s clear that these unique digital assets are here to stay.

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