{"id":2596865,"date":"2023-06-12T08:32:00","date_gmt":"2023-06-12T13:32:00","guid":{"rendered":"https:\/\/platoai.gbaglobal.org\/platowire\/fis-acquires-bond-an-embedded-finance-firm\/"},"modified":"2023-06-12T08:32:00","modified_gmt":"2023-06-12T13:32:00","slug":"fis-acquires-bond-an-embedded-finance-firm","status":"publish","type":"platowire","link":"https:\/\/platoai.gbaglobal.org\/platowire\/fis-acquires-bond-an-embedded-finance-firm\/","title":{"rendered":"FIS Acquires Bond, an Embedded Finance Firm"},"content":{"rendered":"

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Fidelity National Information Services (FIS) recently announced its acquisition of Bond, an embedded finance firm. The deal is expected to close in the second quarter of 2021, subject to regulatory approvals and customary closing conditions. The financial terms of the acquisition were not disclosed.<\/p>\n

Bond is a technology platform that enables companies to embed financial services into their products. The company’s platform allows businesses to offer their customers a range of financial services, including banking, lending, and insurance, without having to build these services themselves. Bond’s technology is used by a variety of companies, including neobanks, e-commerce platforms, and consumer brands.<\/p>\n

The acquisition of Bond is part of FIS’s strategy to expand its capabilities in the fast-growing embedded finance market. Embedded finance refers to the integration of financial services into non-financial products and services. This trend has been driven by the rise of digital platforms and the increasing demand for seamless and convenient financial services.<\/p>\n

By acquiring Bond, FIS will be able to offer its clients a broader range of embedded finance solutions. The company already has a strong presence in the payments and banking industries, and the addition of Bond’s technology will enable it to expand into new areas such as lending and insurance.<\/p>\n

In a press release announcing the acquisition, Gary Norcross, Chairman, President, and CEO of FIS, said: “The addition of Bond’s innovative platform will enable us to further extend our capabilities in meeting the evolving needs of our clients, particularly in the areas of embedded payments and banking.”<\/p>\n

The acquisition of Bond is also expected to benefit FIS’s existing clients by providing them with access to new and innovative financial services. By embedding these services into their products, businesses can create new revenue streams and enhance customer loyalty.<\/p>\n

The embedded finance market is expected to continue growing rapidly in the coming years. According to a report by Deloitte, the market could be worth up to $230 billion by 2025. This growth is being driven by the increasing demand for seamless and convenient financial services, as well as the rise of digital platforms.<\/p>\n

In conclusion, FIS’s acquisition of Bond is a significant move in the fast-growing embedded finance market. The addition of Bond’s technology will enable FIS to expand its capabilities and offer its clients a broader range of financial services. The acquisition is also expected to benefit FIS’s existing clients by providing them with access to new and innovative financial services. As the embedded finance market continues to grow, FIS is well-positioned to capitalize on this trend and drive further growth in its business.<\/p>\n